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Benefits

The bag you actually have on you.

A tote in a drawer is not a tote. Everything below is about closing that gap.

Why people carry one

One bag. Everywhere you actually go.

A premium tote in a drawer is not a tote. This one is already on your keys, ready for whatever the day turns into.

  • Work & commute

    Laptop bag overflow, a change of clothes, the odd delivery. Looks the part at a desk.

  • Travel & carry-on

    Flat in your case until a second bag is the difference between checking a bag and not.

  • Gym & sport

    Wet kit, extra layers, real weight. Shake it out, fold it away, clip it back on.

  • Outdoors & trips

    Campsite gear, beach haul, market runs. Built to hold up outdoors, not just look like it can.

  • Errands & overflow

    Keep one clipped to your keys for the day your other bag was the wrong size.

  • Gifting

    Six colourways and a build that reads premium, not a stocking-stuffer afterthought.

Where it goes

Clipped on, out of the way, ready for anything.

  • On your keys: Carabiner clip, pocket-sized folded.

    On your keys

    Carabiner clip, pocket-sized folded.

  • In a carry-on: Flat, no real space taken until you need it.

    In a carry-on

    Flat, no real space taken until you need it.

  • In a backpack: Flat against the back panel.

    In a backpack

    Flat against the back panel.

  • On a stroller: Clips to the handle bar.

    On a stroller

    Clips to the handle bar.

The honest comparison

Why the bag you own isn't working.

  • A real tote is too bulky to carry on the chance you'll need one.

    This one clips to your keys and folds to nothing, so carrying it is never a decision.

  • Cheap totes sag or split under any real weight.

    A heavy-duty weave and reinforced seams carry up to 50 lbs without giving out.

  • Foldable bags never re-fold once you've used them.

    The pouch is sewn to the bag. Stuff it back in, pull the cord, clip it on. Two seconds, no origami.

Someone carrying a loaded FoldNAway tote out of an outdoor market

Folds to nothing. Carries everything.

Full-size tote open, keyring-sized folded

How it folds

Two seconds, both directions.

  1. 01

    Unclip

    Pull the pouch off your keyring.

  2. 02

    Shake out

    The bag falls open on its own.

  3. 03

    Load it

    Opens to a full-size tote, ready for real weight.

  4. 04

    Stuff & clip

    Push it back in the pouch, clip on.

Side by side

Against a typical bag.

FoldNAway compared with Canvas tote and Leather bag
FoldNAwayCanvas toteLeather bag
Always with youYesNoNo
Holds up to 50 lbsYesYesYes
Folds to keyring sizeYesNoNo
Re-folds in secondsYesNoNo
Premium build & finishYesNoYes
Reusable for yearsYesYesYes

Ready

One bag. Every place life takes you.

Clip it on your keys. It's ready for real weight the moment you need it.

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